Why “Andi Mack” Is Already the Number One Show in It’s Demographic: Swinging the Pendulum at Disney Channel

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The competition is over. There are some great new shows on the way (more info here), but Disney Channel’s latest series, Andi Mack, has already taken the crown from any series Disney or its competitors can magically conjure in at … Continued

Why Nickelodeon Ratings Continue to #Fail (and What Viacom Can Do About It)

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Why Are Nickelodeon Ratings Slimed? In 2009, I told a former Nickelodeon executive and spouse of one of the network’s biggest producers that the Internet was going to take over the entertainment Industry. She laughed. Back then, dictating which shows … Continued